I worked with Ski Utah and the ad agency Number Six to help create a series of video ads. The idea of the campaign, as developed by Number Six, was to play off the well-known slogan “The Greatest Snow On Earth” with this theme that features all the things that go into a great winter vacation besides the actual skiing. This is the first of the series aimed at families considering a vacation to Utah. I edited, directed the V/O and animations, and shot most of the footage.